A sustainable strategy and new forest
For our client ASSA ABLOY Entrance Systems we got to join them on tree planting day! Together with Trees for all, ASSA ABLOY started planting new forest this year. Its own forest. Planting a new forest is part of the sustainable strategy ASSA ABLOY has been working on for years.
From concept to impact: A sustainable strategy and new forest
Team Two-headed
Floor, Takis
Team ASSA ABLOY
Ralf, Louise, Charlotte
Our approach
Production
Preparation for the shoot during the tree planting day: logistics, briefing of the speakers and shot list for the atmospheric images.
Rotary Day
We went into the field with them to capture the action and interviewed employees about their motivations for sustainability.
Assembly
We created an atmospheric aftermovie and several short snippets for social media to inspire customers to join in as well.
Sustainability is high on the agenda at ASSA ABLOY Entrance Systems. They are fully engaged in building and entrepreneur 100% circularly. As long as that is not yet possible, this is how they offset part of the CO2 emissions. With this video they like to tell their customers and relations how they do it.
Will you also participate?
In addition to this story, we also created a number of social snippets. Short stories and calls from various speakers to enthuse supporters to also consciously work towards a more sustainable future. Perfect to use on social media, in newsletters or simply to share via Whatsapp.
I am very impressed with the quality and completeness of this reporting. For which a huge thank you!!!
Louise, ASSA ABLOY Entrance Systems
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