Remote marketing team

Marketing, video and web; everything comes together at Edin. Edin Dental Academy is the largest private trainer of dental assistants. With 25 years of experience in oral care, Edin is truly an authority. Where their expertise lies in developing high quality training, we use our expertise to tell their story.

For Edin, we provide:

• the marketing annual plan
• ongoing marketing advice
• content creation: newsletters, social media posts, blogs, web copy, advertorials, and any other expression that requires strong copy
• video production

We work closely with Edin's regular design partner, as does their web builder, for that matter.

Everything starts with the dot on the horizon

Together with Anne-Peter, director and owner of Edin, we captured his ambition in the marketing annual plan. We translated his ambition into concrete goals and kpi's for 2021. In it, we also determined the most important marketing activities for the entire year. The list included mapping the customer journey, a new website, new photography and cool videos. By tackling the various activities as separate projects, it all worked out!

Even we are almost contemplating becoming dental assistants. Wondering why? Then check out the video above where Anne Bel talks about why she enjoys being a dental assistant so much.

High quality recruiting videos

Getting prospective students excited about the dental assistant profession is the challenge Edin takes on. By explaining in different videos what the dental assistant profession is and how the training works at Edin, we give future assistants a good idea of the profession.