A start-up with a mission
Where has the time gone when we used to just give each other a hand again? Not because we had to, but just because we could. Hanging a lamp or lugging that couch inside, for example. Or how about sweeping the sidewalk together? Ant wants to bring exactly this back to the neighborhood. So that you know your neighbors again and small jobs are easily fixed.
From concept to impact: A start-up with a mission
Team Two-headed
Floor, Takis, Marco
Team Ant
Mireille, Paul Robert
Our approach
Discovery session
We sat down with the founders of Ant to understand their dream for the neighborhood: bringing back social cohesion.
Concept
We chose a personal approach: the founders themselves speaking in the neighborhood where it happens.
Ant, founded by two inspired entrepreneurs who want to make the world a little sweeter again. Something that in their eyes should be perfectly natural: giving each other a hand up. How do they do this? With their AI-powered app. An app in which you indicate which job you could use a helping hand with. And in which you indicate when you would like to give a hand-bee.
Supply and demand is automatically matched using AI. Buyer and help are instantly matched and everyone is verified by Ant. After all, you don't just let anyone into your home.
Marketing consulting and project management
Where Ant walked in asking us to create a detailed marketing plan for them, things turned out differently. Together we dove into their question and went to the core. The core of who Mier is and what Mier really needs at this stage. It turned out to be project management from our marketing expertise. We guided them to finding their story, selecting a website builder and realizing the design.
Wondering where Ant stands in their journey? Check ant.app.
Plan your introduction
Clear in 30 minutes whether we are a match
Wondering if we can help you with your challenge? Schedule a free intake and find out in 30 minutes if and how we can help you.
Didn't find a suitable time? Then take contact meet us.
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